Introduction to MICE

Module Objectives

This module provides students with the skills and knowledge in conceptualising, planning and executing events for the ‘Meetings, Incentives, Conventions and Exhibitions’ (MICE) and events industry.

Module Outline 

Part A:

1. Assist in Planning of MICE Events
2. Jargon
3. Basic Event Productions Guide

Part B:

1. Coordinate Booking Requirements
2. Develop MICE Operations & Logistics
3. Assist to Develop MICE Event Budget, Sales & Marketing
4. Assist in Risk Management
5. MICE Technology
6. Coordinate On-site MICE Programmes, Operations & Logistics
7. Audio, Video and Lighting Operations
8. Perform Post-MICE Event Activities

Pre-requisites

The entry requirement for the ISQ Module Certificate in Meetings, Incentives, Conventions & Exhibitions is:

• Completed at least 12 years of formal education; or
• Any equivalent qualifications approved by ITEES

Learning Hours

Learning hours: 140 hours（80-theory, 60-practical）

Certification

Students who have successfully completed the online learning module and passed all the online quizzes will be issued a Certificate of Attendance by ITEES. They will then be qualified to sit for the theory exams leading to ITEES certification.